BOARD OF DIRECTORS

Sertrice Shipley is the CEO and Founder of Plan to Action, an inclusion and culture consulting firm. Prior to leading Plan To Action, Sertrice made significant contributions as Co-Owner & Chief Consulting Officer of Mattingly Solutions. She is also co-author of Inclusalytics: How Diversity, Equity, and Inclusion Leaders Use Data to Drive their Work. Her dynamic consulting has benefited clients like the National Association of Women Business Owners (NAWBO), Khan Academy, and American Humane, delivering comprehensive DEI solutions ranging from executive advising to behavioral change strategies.​

Beyond her professional endeavors, Sertrice is deeply committed to community service. In addition to being Chair of the board for Blacks in I/O, Sertrice serves on the Board of Directors for the Lucy Daniels Center and the Board of Advisors for GoBe Kids. Additionally, she contributes her time and insights to national organizations like the Society for Industrial and Organizational Psychology and Alpha Sigma Alpha Sorority.

A respected DEI thought leader and public speaker, Sertrice has been invited to speak at prominent events like the Society for Human Resource Management, the Society for Industrial and Organizational Psychology, and various city Chamber events across the United States. Residing in Raleigh, North Carolina with her husband Abraham and their dog Winston, Sertrice continues her mission through Plan To Action, leveraging her deep-rooted knowledge and commitment to foster inclusive workplace cultures and drive meaningful change in inclusion and culture strategy implementation.

Connect with Sertrice at: https://www.linkedin.com/in/sertrice/

Vice Chair

Crystal McDonald 

Crystal McDonald, M.A. I.O. is a Ph.D. candidate in Industrial Organizational Psychology at The Chicago School. For over five years, she has provided probono consulting in The Arts related to strategy, talent management, statistical analysis & research, and board development, as well as coaching leaders of non-profits on organizational demands. Crystal McDonald served Intuit Art Museum for over two years on their Young Professional Board art acquisition committee and has served on the finance committee since 2023. Before this, she served on the education committee for Evanston Art Center & Pagus: Africa Board of Directors after serving as an educator for over five years in Springfield, MA. Ms. McDonald’s research focuses on social interactions' effect on individuals' exposure to visual stimuli, such as objects and colors, that impact the expression of personality, connection to environments, and creativity.

In her free time, she owns HuesPalette, a consulting organization that provides research support for local businesses and The Arts. She gives back to her communities through donation-based consulting and coaching for emerging entrepreneurs who are starting their non-profits. She is also an advocate for individuals with disabilities from lower socioeconomic classes and rural areas. In 2024, Ms. McDonald curated exhibitions of Arts of Life from Glenview, IL, and a BIPOC group show at The Evanston Art Center. In 2023, her artwork was featured in a group show for the NAACP. It was a finalist for the National Art League's 92nd drawing competition, in which her self-portrait was featured at Omnibus, Art Gallery in Germany.